On a recent outing to the mall, I picked up on an upcoming trend: coated denim. It is a new and interesting concept, which gives the denim a rough, leathery look and makes them feel as if they are coated in wax. The coating is done using pigment, acrylic or polyurethane coating. Pigment coating provides the denim a new look and experience after every wash. However, acrylic and polyurethane act as a transparent coating, which protects the fading properties. It also gives the fabric a protective breathable layer with stain resistant properties. The luster and feel of the fabric are also improved. What are your thoughts on this new trend?